The Stand’s Road to Recovery

Published On March 18, 2021

Antionette Watson is the owner of The Stand, a food stand located in Wilmington Delaware. She started her business several years ago and suffered severe loss during COVID-19.

In 2020 she was practically unable to operate as an outdoor food vendor. SBDC was able to assist her in securing federal funds from the CARES Act. Through several meetings it was determined that Antionette was losing a lot of money in her business due to her operating strategy. With the assistance of her SBDC Advisor, Antionette decided to focus on getting her books together, allowing her to improve her financial reporting and legal structure.

Antionette is now on the road to recovery and prepared to double her profit this spring season. As part of The Stand she wants to teach youth how to enter the food industry and how to manage and operate their business. This passion led her to securing a significant grant to provide work-force development to youth in Wilmington. She will be able to  hire six youth and two additional part-time employees to participate in her work-study program.

Antionette, jokingly says her students will learn the importance of managing and reporting financial transactions before they flip a burger.

Her overall frustration was simply not knowing what she needed to know. According to Antionette, “Ms. Audrey, my SBDC Advisor, helped me understand how to professionally run my business and that has made all the difference in the world”.

The Stand

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The Delaware SBDC, a unit of the University of Delaware’s Office of Economic Innovation and Partnerships (OEIP), is funded in part through a cooperative agreement with the U.S. Small Business Administration (SBA) and the State of Delaware. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA or the sponsoring agencies. All programs and services are extended to the public on a nondiscriminatory basis. As equal opportunity/affirmative action employers, the SBA, the University of Delaware and the State of Delaware are all committed to assuring equal opportunity to all persons. The University of Delaware is an equal opportunity/affirmative action employer and Title IX institution. For the University’s complete non-discrimination statement, please visit - powered by Enfold WordPress Theme